The future is cognitive. The future is Tonomus.
Tonomus entrusted Elephant Projects to transform its innovative vision into a physical environment that embodied the technological vanguard of NEOM at one of the world’s most influential events: the Mobile World Congress.
Set within a 400 m2 corporate technology stand, the project fused futuristic architecture, immersive digital solutions, and a brand narrative focused on the future of cognitive connectivity.
Key Highlights of the Project:
- Disruptive design with tilted structures, asymmetrical geometries, and a luminous envelope symbolizing digital thinking.
- Multi-layered experiential journey integrating meeting areas, interactive exhibits, and immersive spaces.
- Advanced audiovisual technology, including high-definition LED walls, augmented reality, and synchronized looping content for a seamless experience.
- RGB scenographic lighting enhancing the architecture and reinforcing the visual narrative from every angle of the venue.
- VIP areas and executive lounges designed for high-level meetings and exclusive brand activations.
This project positioned Tonomus as a visionary brand, aligning its value proposition with a sensory experience that seamlessly blends strategy, design, and technological innovation. The stand became a true focal point, attracting industry leaders and generating high-impact networking opportunities.
