Iberzoo + ProPet is the leading international trade fair for the pet industry in the Iberian Peninsula. Held annually at IFEMA Madrid, it brings together all professionals involved in pet care, health, wellbeing, and related services. Veterinarians, distributors, manufacturers, specialist retailers, clinics, canine groomers, and service companies find in Iberzoo ProPet a space where business and knowledge move forward hand in hand.
Participating in Iberzoo ProPet means being part of an event with a strong professional focus, aimed at a highly qualified visitor who attends with a genuine interest in discovering new products, gaining training, and establishing business relationships. It is not just about showcasing products, but about positioning your brand within a constantly growing and increasingly demanding sector.
A trade fair that combines exhibition, training, and specialization
One of the greatest strengths of Iberzoo ProPet is that it goes far beyond the traditional trade fair format. The event integrates a strong agenda of professional content that turns the visit into a formative and strategic experience. Veterinary congresses, sector forums, technical classrooms, and discussion spaces allow brands to connect with their audience through knowledge and specialization.
The VetMadrid Congress, promoted by AMVAC, has become one of the most relevant veterinary scientific meetings in Spain, addressing topics such as clinical updates, innovation in treatments, and advances in animal medicine. This is complemented by initiatives such as the AEDPAC Forum, focused on the evolution of the pet market, consumer behavior, and the challenges of the specialized retail channel.
This approach makes Iberzoo ProPet a trade fair where content and business reinforce each other, and where brands can position themselves as benchmarks within their field of expertise.
Iberzoo ProPet and the evolution of the pet market
The pet sector is undergoing a profound transformation, driven by the humanization of pets, increased spending on animal health and wellbeing, and the professionalization of the channel. Iberzoo ProPet reflects this evolution by bringing together innovative proposals in nutrition, health, hygiene, technology, accessories, and specialized services.
The trade fair thus becomes a market barometer, where trends are identified, new needs are detected, and changes in consumer habits are analyzed. For exhibiting companies, being present at Iberzoo ProPet means gaining first-hand strategic insight and validating their proposals in front of an expert audience.
Iberzoo ProPet: a key event to consolidate and grow
Participating in Iberzoo ProPet is a strategic decision for companies looking to consolidate their market position, launch new products, and strengthen their professional network. The combination of commercial exhibition, technical content, and networking makes this trade fair an essential date in the pet industry calendar.
Making the most of its potential requires planning, brand coherence, and an exhibition space aligned with the message you want to convey. We work to ensure that each stand contributes to this objective and helps maximize your presence at the trade fair.
The stand as a tool for credibility and trust
At Iberzoo ProPet, the stand is not a simple visual showcase, but a space for professional interaction. It is where solutions are presented, processes are explained, technical questions are answered, and trust is built. The design must convey professionalism, rigor, and approachability, in line with the values of the pet sector.
At Elephant Projects, we design stands for Iberzoo ProPet with this reality in mind. We create spaces designed for conversation, demonstration, and interaction, adapted to the rhythm of the trade fair and the visitor profile. Each project is built around the brand’s identity and its specific objectives at the event.
Contact us and let’s start designing your space for Iberzoo ProPet.
