Fruit Logistica is the world’s most important international trade fair dedicated to the fresh fruit and vegetable sector. Every year, Berlin becomes the global epicenter of agri-food trade, bringing together producers, exporters, importers, distributors, and retailers from all continents. Being present at Fruit Logistica means taking part in the event where strategic decisions are made that shape the market throughout the year.
The trade fair is characterized by its clearly professional and business-oriented focus. Those who visit Fruit Logistica do so with specific objectives, full agendas, and a high level of decision-making power. For this reason, exhibiting is not just a matter of visibility, but a direct investment in business relationships, international positioning, and growth.
A trade fair that connects the entire value chain
Fruit Logistica stands out for covering the entire fresh produce value chain, from production to point of sale. Agricultural companies, cooperatives, exporters, logistics operators, technology providers, packaging solutions, and specialized services for the sector all coexist in one single space.
This diversity makes Fruit Logistica a unique platform for generating synergies, discovering new collaboration opportunities, and analyzing key trends such as sustainability, traceability, varietal innovation, and logistics efficiency. The exchange of knowledge and the direct connection between supply and demand make each edition intense, dynamic, and highly productive.
What you need to know about Fruit Logistica
Fruit Logistica organizes its exhibition offering into clearly defined segments such as Fresh Produce, Machinery & Technology, and Logistics. These areas are arranged both thematically and geographically across the halls, making navigation easier and facilitating connections between producers, buyers, and technology partners.
This sector-based structure allows exhibitors to plan much more focused strategies according to their type of product or service, while professional visitors can follow routes and access content formats that match their specific interests.
In addition, the trade fair incorporates special formats such as new product areas, presentation stages, guided tours, and additional services that enhance the overall experience. This makes Fruit Logistica a dynamic platform not only for exhibition, but also for knowledge generation and commercial opportunities across the entire fresh produce value chain.
And of course, you shouldn’t miss the special Fruitful Friday activities, including the mascot race and the highly anticipated innovation award.
Fruit Logistica: a gateway to new markets
Participating in Fruit Logistica represents a direct opportunity for global exposure. The trade fair attracts professional visitors from more than 130 countries, making it a key showcase for companies looking to open new markets or consolidate their international presence.
In this multicultural and highly competitive environment, differentiation is essential. A well-designed stand helps you stand out, be remembered, and clearly communicate who you are and what you offer.
The stand as a space for negotiation and trust
At Fruit Logistica, the stand is not just an information point—it is a working space. It is where meetings take place, products are presented, agreements are negotiated, and trust is built. The design must respond to this reality, offering functionality, clarity, and a professional image aligned with the company’s identity.
We design stands for Fruit Logistica with this real use in mind. We create spaces that facilitate conversation, allow multiple meetings to take place simultaneously, and convey solidity, reliability, and operational capability. Every design detail is conceived to support the intense pace of the trade fair and reinforce brand perception among a demanding international audience.
Fruit Logistica, a key event for growth
Fruit Logistica is an intense, demanding, and highly profitable trade fair for those who know how to make the most of it. Having a well-planned stand makes the difference between simply being present and turning the trade fair into a true growth lever.
At Elephant Projects, we design spaces that work for your business. If you are planning to participate in the next edition of Fruit Logistica, we want to help you create a stand that strengthens your image, facilitates commercial contact, and maximizes your presence in Berlin.
Contact us and let’s start designing your stand for Fruit Logistica. We transform your space into a key point for international business.
